What is Max-VG E-Juice?
Oftentimes, e-juice will be labeled as the percentage of VG (Vegetable Glycerin) to PG (Propylene Glycol). An example of this is our "Regular Blend" e-juices. They are labeled as 60/40 VG/PG.
That system gives the customer a nice accurate idea as to how much VG and PG are used to make the e-liquid being sold.
So, why are really high VG e-juices not labeled the same way? Why not just market them as a 90/10 VG/PG ratio or an 85/15 VG/PG e-juice??
The short answer is that every flavor is slighty different, and the e-juice mixologist is fine-tuning each flavor to provide an optimum vaping experience.
The common industry standard for naming an e-juice as MaxVG is: " At least 80 percent VG and using as high of a concentration of VG as possible while still providing an e-juice that is flavorful, vapes well, and has minimal negative properties caused by high concentrations of VG."
If you use a low-powered device i.e. "Vape-Pen" or "Starter Kit", and the wattage is under 25w, Max-VG e-Juice is not for you. A "Regular Blend" will work much better in your device. Max-VG e-juice needs higher temperatures to get good flavor production.
If you want to know all of the gory details, read on:
Okay... You are still here, so I will go into detail for your reading pleasure and try not to put you to sleep.
- VG is a really smooth substance to vape.
- VG handles high temperatures MUCH better than VG.
- VG is a VERY POOR solvent, and as such, is a really BAD flavor carrier.
- Because of #3, some flavor components tend to "fall out" of solution if the VG concentration is too high.
On average, our Max-VG e-juices are somewhere around 90% VG, but some are lower and some a little higher.
We use ONLY premium flavorings from reputable USA suppliers. We have experimented in our lab with VG based flavorings, and the only good thing about the results was that they were consistent (consistently AWFUL!).
Since VG is a poor solvent, we found that VG based flavorings consistently made an INCONSISTENT PRODUCT. Imagine having to pre-steep the flavorings for a YEAR to get anything that resembled a consistent flavor in the final e-juice. And even then... the e-juice using VG based flavorings turns out weakly flavored and not very vapeable.
So... There is a really good reason why the most reputable USA flavor providers use other solvents in the base flavoring... that reason is "because it works".
Most quality flavorings use one or more of the following the solvents:
1. PG (Propylene Glycol) -- This is the most common solvent because it is a great flavor carrier AND isn't highly flammable.
2. Alcohol -- Also a great flavor carrier (actually a little better than PG) but... it has the downside of being flammable.
3. Water -- Although not quite as good of a solvent as PG or alcohol, water is often a small percentage ingredient in some flavorings.
Now... Once we start off with a quality flavoring, we need to adjust how much flavoring is used so that you get an e-juice that has the right flavor profile, and is neither "overwhelming" nor "weak".
From flavor to flavor, this percentage can vary from as low as 3% to as high as 18%.
Now, you are probably beginning to understand why high VG e-juices are labeled Max-VG, huh?? LOL
But... it doesn't even end there. As an example: Our New York Menthol Max-VG flavor tastes perfect at between 5-6% flavoring concentrate. But unfortunately, if we just stopped there and bottled it, it has a terrible tendency for the menthol to re-crystallize in the bottle.
To resolve this, we have to add a touch of water and some extra PG. (It can still re-crystallize once in awhile if subjected to extreme cold temperatures, but that is easily resolved by warming the bottle in hot tap water for 10 minutes).
We adjust the viscosity (thickness) of our MaxVG products to keep them from being a "goopy mess." This requires about 1-2% water concentration.
VG by itself is a sticky gooey substance that doesn't play well in all tanks. Fortunately, just a few drops of water is all that it takes to resolve this issue.
So... to cut this short before I put you to sleep with too many details:
Every one of our MaxVG e-juices is at least 80% VG and as high as 95% VG. We have adjusted the formula on each one individually to give you the best e-juice that we know how to make.
You can check out our entire lineup of Max-VG E-Juices here: